Humanitarian Networks and Partnerships Weeks
HNPW 2024 (29 April - 10 May 2024)
          


 
Session title: Going beyond the printed word: how effective visual and audio communication can bridge languages, foster trust and promote inclusion
26 Apr 23 09:00-10:30   (Pleniere F)
 
SessionAbstract

Visual communication like film and posters and audio communication like radio broadcasting can be powerful tools to increase information access, reduce language barriers, and foster trust in service providers. Yet color, iconography, symbols and images are not universal. Even in the right language, audio communication can fail if it is not relevant, appropriate and localized. Understanding how to communicate beyond printed words ensures that humanitarians can effectively support the people they serve. This session will explore a range of formats and styles used to create effective media formats/visual communications which are high quality, inclusive and engaging.

Speakers


Catherine McCarthy, Medical Aid Films: Catherine McCarthy is the Chief Executive of Medical Aid Films. She has a background in educational broadcasting, set up andran BBC Learning Zone and co-commissioned many award winning BBC series, including some of the biggest BBC landmark programmes. She is passionate about using media to make a difference. She previously worked for BBC Media Action, the BBC’s International Development Charity, where she was a Senior Adviser supporting teams around the world to produce high quality content. She worked in Bangladesh as Head of an innovative award winning multimedia project which has transformed the lives of millions. Prior to the BBC she worked for VSO and SHELTER. She is originally a trainer teacher. Catherine has been a mentor for Documentary Campus, a global project to develop new talent in film-making, an Advisory Member to the European Broadcasting Union, a Governor at the Evelina School in St Thomas’s Hospital and an Adviser to Sheffield Documentary Film Festival and Global Health Films initiative. She served on the steering group of the initial Nominet Trust’s 100 most innovative social tech projects worldwide.

Emily Elderfield, CLEAR Global: Emily Elderfield is CLEAR Global's advocacy lead, where she raises awareness of language and communication challenges and supports organizations to address language marginalization. She has worked across several responses, including the war in Ukraine and floods in Pakistan, and also works with organizations and networks to promote language awareness for future emergencies.

Samuel Seth Manu, Jireh Doo Foundation: Samuel Seth Manu is a computer scientist and data analyst who works for Jireh Doo Foundation (JDF), a women-led national non-governmental organization in Nigeria, as the Monitoring Evaluation Accountability and Learning (MEAL) Manager. He has worked as the MEAL officer on the Nigeria Joint Response (NJR) a consortium of 12 organizations working together to provide holistic support to vulnerable populations in North East Nigeria. He is a member of the Community Engagement and Accountability (AAP/CEAL) Working Group and leads JDFs team on innovations and accountability to affected populations. He coordinates the Third-Party Monitoring (TPM) activities for JDF in more than 8 states. He has a passion for designing and implementing systems that make life and work easier and better for humanity. Truth, Honesty, Transparency, Loyalty and Relationships are core values for him. He has personal interest in Innovation and Systems design, Books, Music, Writing, Travelling, and Poetry.


Jesús Sánchez Ruiz, Laboratoons: Jesús Sánchez is a researcher, science communicator and cartoonist of scientific comics through his project Laboratoons. PhD in Molecular Biology from the Autonomous University of Madrid. He has worked in laboratories at the Spanish National Biotechnology Centre (CNB), the Spanish National Cancer for Research in Oncology (CNIO) and the Spanish National Centre for Cardiovascular Research (CNIC). He is currently responsible for scientific projects at the CRIS Cancer Foundation

Eve Konan, Fondation Hirondelle: Eve Konan has been Project Manager for Fondation Hirondelle since February 2021, in Central African Republic until early 2023 and now at the headquarters, in Lausanne, Switzerland. She oversees the implementation of projects that aim to fight disinformation and empower the youth. She is also in charge of the development of advertising departments for Fondation Hirondelle’s projects in CAR, Madagascar, Burkina Faso, Niger and Mali. She previously worked for the French NGO Bioforce for 5 years as a project manager at their headquarters and then as a project coordinator in Bangui, CAR. Prior to that, she worked in the economic section of the French Embassy in Johannesburg, and as a press officer for the City of Lyon, Fran


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